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An Easy Way to Find the Perfect Gift for Every Child on Your List
Attention parents, grandparents, aunties, uncles, and friends: This is the year that YOUR gift shines above all the rest! Whether you’re looking to create experiences filled with sheer joy or inspire “eureka” moments, EI’s toys and games are packed full of fun, designed to delight, and are certain to satisfy kids’ natural curiosity. We’ve got something that’s just right for each of the special sweeties on your shopping list! SHOP NOW to SAVE 30% - Code:Cyber30. Expires 12/6 at 11:59 p.m.
Ages 2+
EI’s Bright Basics™ andMy First Gamestoysgive little ones the tools they need to explore their world and develop essential early learning skills, like:
Little animal lovers will have some big time family fun – and build vocabulary, language, and matching skills – with My First Game: Petting Zoo, the hands-on matching game made specifically for toddlers! $24.99
Bitty builders stack blocks to build Humpty’s wall, then knock it down, load it onto the Bright Basics™ Dumpty Truck, and begin again, somewhere else! Set demonstrates cause and effect, develops fine motor skills, and encourages imaginative play. $19.99
Take a trip down memory lane with the Bright Basics™ Shape-Sorting Popper, a sweet twist on a classic toddler toy! Sort the forest friends into their beds by matching the shapes on their bottoms to the shapes on the beds, the press the button to make them POP! $21.99
Little lovers can nurture their nature with a Baby Doux Doll! These European-designed, cloth-body dolls feature realistic baby details, just-like-me skin tones and eye colors, and a soft vanilla scent. $59.99
Ages 3+
Preschoolers are free to express their creativity – with no mess to clean up afterwards! Non-toxic Playfoam® Combo 8-Packnever dries out – so the squishy, squashy fun never ends – and it doesn’t stick , so kids can get creative on the go. $8.99
Construction meets creativity with the Design & Drill Activity Center! Kids use a real, working power drill and colorful bolts to recreate the included patterns or design their very own! $39.99
The perfect first board game! Little ones get sneaky with The Sneaky Snacky Squirrel Game, using the Squirrel Squeezers to find and place colored acorns in their logs. This award-winning, no-reading-required, quick-play, color matching game is easyto set up and clean up and fun for the whole family, too. $21.99
AGE 3-4+
Look, listen, and learn as wildlife warrior, Bindi Irwin, shares kid-friendly facts about nature withGeoSafari® Jr. Talking Microscope! Take a closer look with the only talking microscope for preschoolers packed with photo-quality images and audio about the amazing, up-close world of animals, plants, everyday items and more. $49.99
Little travel bugs will love learning about the world with the 12” GeoSafari® Jr. Talking Globe. Explore, Find It, and Measure It using the included interactive smart pen packed with more than 1,000 audio facts. $129.99
Kid-friendly GeoSafari® Jr. Kidnoculars® are perfect for kids who love to explore outdoors! Encourage nature studies and bird watching with focus-free, 2x magnification. $14.99
Curious kiddos can travel to the moon and back with the GeoSafari® Jr. My First Telescope, a focus-free telescope built specifically for little hands and growing minds. Features 10x magnification providing fantastic views of the moon, while keeping the field of vision wide, which is essential for young children’s understanding of magnified views. $34.99
Ages 5-7
Support STEM learning with Design & Drill® Space Circuits– a circuit building set with 20 space-themed challenges. Use a kid-safe drill to screw bolts, connectors, and specialty pieces, creating real circuits that activate lights, spin motors, and more. $49.99
Give double the fun with Playfoam® Pals™ Snowy Friends! Sets of 2, 6, or 12 for your needs. All sets included snow globes hides a pod of squishy, squashy, sculptable Playfoam and a totally adorable collectible animal from the Arctic. They’ll want to collect them all! $7.99 - $47.99.
One of four alien Pals is hiding inside each Playfoam pod in the Playfoam® Pals™ Space Squad Galaxy Pack! Dig through the special, starry Playfoam to find the friends, then use it to sculpt a cosmically-cool space scene with the included accessories and Moon Rover! $19.99
Transform their room into a personal planetarium with the GeoSafari® Glow-in-the-Dark Solar System. Assemble the sun, 8 planets, and dwarf planet Pluto, then use the included hangers and line to display from their bedroom ceiling! Exposure to daily sunlight makes the sun glow in the dark. $21.99
Computing meets creativity with Artie 3000™ The Coding Robot! Kids write the code and this Wi-Fi enabled drawing robot draws whatever they’ve coded! Comes pre-programmed with shapes and games, too. $69.99
Is a kiddo on your list fascinated with creepy crawlies? TheGeoSafari® Day 'N' Night Ant Factory lets kids watch ants work – 24/7 – with nutrient rich farm gel that doubles as food and color-changing LEDs that light up the night. $29.99
Age 8+
Set their sights on outer space with theNancy B’s Science Club® MoonScope™ & Sky Gazer's Activity Journal. With 18-90x magnification and a built-in, pre-aligned finder scope with glow-in-the-dark ring, budding astronomers get a clear view of the nighttime sky. An included, 22-page Sky Gazers Journal includes stories about the moon and tons of fun activities like writing a moon myth, drawing a man on the moon, and more. $54.99
Knot the noodle of your favorite, pint-sized puzzler with Kanoodle®, the brain twisting solitaire game with 200+ 2-D and 3-D puzzles! $12.99
You’ll always have something to play together with the Nowhere to Go® Game. Try to trap your opponent in this step-by-step strategy game for two but be warned – you’ll want to play again and again. $19.99
Give the gift of family fun with the Freeze Up!® Game. This award-winning pass-around wordplay game features over 170 categories, 2 modes of play, and automatic scoring for hours of unplugged fun. The game asks players to name something that starts with a particular letter – answer quickly or choose another category before you get freezed out! $24.99
Make it a holiday they’ll never forget with theGeoSafari® Telescope & Microscope Set. Two real, powerful, scientific tools support discovery and observation, introducing astronomy and microbility in an independent, parent-free way! $99.99
for the Whole Family
Go head-to-head in a portable puzzle challenge for two!Kanoodle® Head-to-Headenhances problem solving skills, develops spatial reasoning, encourages critical thinking, and more, with 80 puzzle challenges and a button function that pops your opponents’ pieces out of place! Ages 7-99. $21.99
Squish and squash your way into sculpting super-stardom with Sculptapalooza™! This fast-paced, hands-on game paves the way for family fun as teams race against the clock to sculpt their way through hilarious challenges. Ages 10-99. $21.99
Quick! What word means “partially dried grape”? Be the first to blurt out “raisin” and you’re on your way to winning Blurt!® Word Game, the riotous game of rapid word recall that’s perfect for family game night. Ages 7-99. $21.99
Go head to head with your brainiest kiddo in the ultimate memory test! Remember and follow the pattern of lights and press each button in sequence to win BrainBolt™ Game Ages 7-99. $21.99
Mesmerizing for all,Playfoam Pluffle™, never dries out, and offers a totally different feeling from the original Playfoam®. Say so long to Slime and choose from 8 bold colors. They're the perfect stocking stuffer! $15.99 (2-Pack)
Check out our Amazon Holiday Toy List for more fun ideas and great discounts on many of the items listed here! Happy holidays to all!
Your elementary-aged kiddo is growing by leaps and bounds! These years are some of the most exciting in your child’s development, as they’re making noticeable advances in language development, social emotional development, and the mastery of academic concepts.
One of the biggest factors impacting your child’s happiness, health, and success is self-confidence. Confident kids are better equipped to deal with frustration, failure, and peer pressure, and to overcome challenges that come their way. You can help boost your kiddo’s self-confidence by choosing holiday gifts that nurture your child’s sense of self-worth. As the holidays approach, the Experts in Play are sharing some of their favorite, confidence-building holiday toys for 7- and 8-year-olds, including:
Artie Max – Build your child’s confidence, encourage creativity, and introduce the wonderful world of coding with this year’s must-have holiday gift! Artie Max, teaches kids to code amazing works of art in five different coding languages, beginning simply and building on what kids learn to tackle more advanced languages. Perfect for who love robots, computers, video games, art, and creating, Artie Max features crystal-clear, step-by-step instructions to engage kids in the wonderful world of coding while building STEM confidence.
Dice of Fury – Build math skills—and math confidence—with this furiously fast, whole-family dice game! Flip a challenge card and all players start rolling (and re-rolling), placing their die in their die holder one by one until they match the card. Players add, subtract, think even and odd, and complete mental math challenges as they play, building math confidence and creating a solid math skills foundation.
Circuit Explorer Deluxe Base Space Station – Help build your space-loving child’s focus and attention with a circuit building construction set they can assemble themselves! Kids follow a series of symbols to assemble the pieces and connect various circuits, activating lights, movement, and sound. When complete, the pieces are perfect for space-themed, imagination-building pretend play.
Kanoodle – Encourage problem solving and critical thinking skills, increase your child’s attention span, and provide opportunities for success with this best-selling, brain-twisting puzzle game. Place the pieces shown in the challenge book, then use your noggin to fit the rest. There are hundreds of possible combinations, but only one completes the puzzle correctly. With 200 challenges to complete, Kanoodle will keep your 7- or 8-year-old engaged all season long.
BrainBolt® Game – It takes focus and attentiveness to remember the order of the flashing light sequence and follow along without breaking the pattern in this mind-melding light-up memory game perfect for holidays at home or holiday travel! With both solo and two-player modes, kids can challenge friends and family to see who can remember the longest sequence.
Nancy B's Science Club Microscope and Activity Journal – Take hands-on exploration to the next level this holiday season! This kid-friendly microscope and activity journal set provides experience with a real, scientific tool and builds scientific confidence that transfers to the classroom. With a 400x zoom microscope, 26-piece scientific tool set, and 22-page activity journal, kids will be building STEM skills that last for years to come.
Nancy B’s Science Club® MoonScope™ & Sky Gazer's Activity Journal – Broaden your budding astronomer’s scope and build their scientific confidence with this 90x magnification stargazing MoonScope and 22 page activity journal packed with engaging activities. Specifically designed to get kids outside to explore the world and stay curious, this MoonScope will make an out-of-this world holiday gift for the special space-lover in your life.
Confidence is one of the biggest gifts a care giver can give a child. This holiday season, choose gifts that do double duty, delighting your big kids AND building the self-esteem and confidence they need to grow and thrive.
Icicles shimmering. Candles flickering Holiday lights reflected in snow. And, as if right on cue, our brand new IllumiCraft™ line launching, just in time for the holidays!What’s extra special about the twinkling lights in our IllumiCraft kits is that YOUR kids will wire them. Yes! You heard us right. Your kids can and will create complete electrical circuits as part of these amazingly creative, super-empowering, engineering-introducing, love-of-science-inspiring craft kits!Designed for kids ages 8 and up, each IllumiCraft kit includes super-sparkly stickers and other decorative materials kids use to decorate and dazzle objects ranging from picture frames to cell phone speakers. The kits also include step-by-step instructions and all the materials needed to construct a simple circuit to light each object up.Assembling an IllumiCraft kit is a relaxing, rewarding, and super fun way to spend a winter afternoon. And, at $19.99, the kits are a great holiday gift or birthday buy. Plus, you’re giving so much more than a craft kit! With IllumiCraft, kids are getting hands-on experience with a basic electric engineering concept, building scientific confidence and laying the foundation for future STEM success. Talk about a bright idea!With 6 IllumiCraft kits to choose from, there’s something for everyone:
IllumiCraft Light Up! Jewelry OrganizerThe spotlight’s on your favorite gems and jewels with this personalized, light-up organizer featuring a circuit kids wire themselves and their custom paint and design jobs!
IllumiCraft Light Up! Cell Phone Speaker DockKids can amplify their sound and style with a light-up cell phone speaker doc featuring a simple circuit they wire themselves and their custom paint job and personalized decorations!
IllumiCraft Light Up! Pencil CaseKids illuminate their style with a light-up pencil case, featuring a circuit they create yourself and custom designs and decorations!
IllumiCraft Light Up! FrameKids can shine some light on their family and friends with a light-up frame featuring a circuit they wire yourself and their custom paint job and decorations!
IllumiCraft Light Up! JournalKids can record their bright ideas in a light up, hard-cover journal featuring a circuit they lay yourself and their very own designs and decorations!
IllumiCraft Light Up! Wall MirrorKids can light up their lockers with this illuminated mirror, complete with a circuit they lay themselves and their custom paint and deco jobs!
The perfect combination of crafting and STEM learning puts IllumiCraft kits at the top of every holiday wish list!
An Easy Way to Find the Perfect Gift for Every Child on Your List
Attention parents, grandparents, aunties, uncles, and friends: This is the year that YOUR gift shines above all the rest! Whether you’re looking to create experiences filled with sheer joy or inspire “eureka” moments, EI’s toys and games are packed full of fun, designed to delight, and are certain to satisfy kids’ natural curiosity. We’ve got something that’s just right for each of the special sweeties on your shopping list! SHOP NOW to SAVE 30% - Code:Cyber30. Expires 12/6 at 11:59 p.m.
Ages 2+
EI’s Bright Basics™ andMy First Gamestoysgive little ones the tools they need to explore their world and develop essential early learning skills, like:
Little animal lovers will have some big time family fun – and build vocabulary, language, and matching skills – with My First Game: Petting Zoo, the hands-on matching game made specifically for toddlers! $24.99
Bitty builders stack blocks to build Humpty’s wall, then knock it down, load it onto the Bright Basics™ Dumpty Truck, and begin again, somewhere else! Set demonstrates cause and effect, develops fine motor skills, and encourages imaginative play. $19.99
Take a trip down memory lane with the Bright Basics™ Shape-Sorting Popper, a sweet twist on a classic toddler toy! Sort the forest friends into their beds by matching the shapes on their bottoms to the shapes on the beds, the press the button to make them POP! $21.99
Little lovers can nurture their nature with a Baby Doux Doll! These European-designed, cloth-body dolls feature realistic baby details, just-like-me skin tones and eye colors, and a soft vanilla scent. $59.99
Ages 3+
Preschoolers are free to express their creativity – with no mess to clean up afterwards! Non-toxic Playfoam® Combo 8-Packnever dries out – so the squishy, squashy fun never ends – and it doesn’t stick , so kids can get creative on the go. $8.99
Construction meets creativity with the Design & Drill Activity Center! Kids use a real, working power drill and colorful bolts to recreate the included patterns or design their very own! $39.99
The perfect first board game! Little ones get sneaky with The Sneaky Snacky Squirrel Game, using the Squirrel Squeezers to find and place colored acorns in their logs. This award-winning, no-reading-required, quick-play, color matching game is easyto set up and clean up and fun for the whole family, too. $21.99
AGE 3-4+
Look, listen, and learn as wildlife warrior, Bindi Irwin, shares kid-friendly facts about nature withGeoSafari® Jr. Talking Microscope! Take a closer look with the only talking microscope for preschoolers packed with photo-quality images and audio about the amazing, up-close world of animals, plants, everyday items and more. $49.99
Little travel bugs will love learning about the world with the 12” GeoSafari® Jr. Talking Globe. Explore, Find It, and Measure It using the included interactive smart pen packed with more than 1,000 audio facts. $129.99
Kid-friendly GeoSafari® Jr. Kidnoculars® are perfect for kids who love to explore outdoors! Encourage nature studies and bird watching with focus-free, 2x magnification. $14.99
Curious kiddos can travel to the moon and back with the GeoSafari® Jr. My First Telescope, a focus-free telescope built specifically for little hands and growing minds. Features 10x magnification providing fantastic views of the moon, while keeping the field of vision wide, which is essential for young children’s understanding of magnified views. $34.99
Ages 5-7
Support STEM learning with Design & Drill® Space Circuits– a circuit building set with 20 space-themed challenges. Use a kid-safe drill to screw bolts, connectors, and specialty pieces, creating real circuits that activate lights, spin motors, and more. $49.99
Give double the fun with Playfoam® Pals™ Snowy Friends! Sets of 2, 6, or 12 for your needs. All sets included snow globes hides a pod of squishy, squashy, sculptable Playfoam and a totally adorable collectible animal from the Arctic. They’ll want to collect them all! $7.99 - $47.99.
One of four alien Pals is hiding inside each Playfoam pod in the Playfoam® Pals™ Space Squad Galaxy Pack! Dig through the special, starry Playfoam to find the friends, then use it to sculpt a cosmically-cool space scene with the included accessories and Moon Rover! $19.99
Transform their room into a personal planetarium with the GeoSafari® Glow-in-the-Dark Solar System. Assemble the sun, 8 planets, and dwarf planet Pluto, then use the included hangers and line to display from their bedroom ceiling! Exposure to daily sunlight makes the sun glow in the dark. $21.99
Computing meets creativity with Artie 3000™ The Coding Robot! Kids write the code and this Wi-Fi enabled drawing robot draws whatever they’ve coded! Comes pre-programmed with shapes and games, too. $69.99
Is a kiddo on your list fascinated with creepy crawlies? TheGeoSafari® Day 'N' Night Ant Factory lets kids watch ants work – 24/7 – with nutrient rich farm gel that doubles as food and color-changing LEDs that light up the night. $29.99
Age 8+
Set their sights on outer space with theNancy B’s Science Club® MoonScope™ & Sky Gazer's Activity Journal. With 18-90x magnification and a built-in, pre-aligned finder scope with glow-in-the-dark ring, budding astronomers get a clear view of the nighttime sky. An included, 22-page Sky Gazers Journal includes stories about the moon and tons of fun activities like writing a moon myth, drawing a man on the moon, and more. $54.99
Knot the noodle of your favorite, pint-sized puzzler with Kanoodle®, the brain twisting solitaire game with 200+ 2-D and 3-D puzzles! $12.99
You’ll always have something to play together with the Nowhere to Go® Game. Try to trap your opponent in this step-by-step strategy game for two but be warned – you’ll want to play again and again. $19.99
Give the gift of family fun with the Freeze Up!® Game. This award-winning pass-around wordplay game features over 170 categories, 2 modes of play, and automatic scoring for hours of unplugged fun. The game asks players to name something that starts with a particular letter – answer quickly or choose another category before you get freezed out! $24.99
Make it a holiday they’ll never forget with theGeoSafari® Telescope & Microscope Set. Two real, powerful, scientific tools support discovery and observation, introducing astronomy and microbility in an independent, parent-free way! $99.99
for the Whole Family
Go head-to-head in a portable puzzle challenge for two!Kanoodle® Head-to-Headenhances problem solving skills, develops spatial reasoning, encourages critical thinking, and more, with 80 puzzle challenges and a button function that pops your opponents’ pieces out of place! Ages 7-99. $21.99
Squish and squash your way into sculpting super-stardom with Sculptapalooza™! This fast-paced, hands-on game paves the way for family fun as teams race against the clock to sculpt their way through hilarious challenges. Ages 10-99. $21.99
Quick! What word means “partially dried grape”? Be the first to blurt out “raisin” and you’re on your way to winning Blurt!® Word Game, the riotous game of rapid word recall that’s perfect for family game night. Ages 7-99. $21.99
Go head to head with your brainiest kiddo in the ultimate memory test! Remember and follow the pattern of lights and press each button in sequence to win BrainBolt™ Game Ages 7-99. $21.99
Mesmerizing for all,Playfoam Pluffle™, never dries out, and offers a totally different feeling from the original Playfoam®. Say so long to Slime and choose from 8 bold colors. They're the perfect stocking stuffer! $15.99 (2-Pack)
Check out our Amazon Holiday Toy List for more fun ideas and great discounts on many of the items listed here! Happy holidays to all!